Blackbaud (NASDAQ: BLKB), a Charleston, SC-based cloud software company powering social good, acquired Kilter, a provider of a gamified, activity-based engagement app.
The deal’s amount was not disclosed.
With the acquisition, Blackbaud will expand activity-based peer-to-peer fundraising engagement, to support activity-based health and wellness initiatives for socially responsible companies, and to grow the ways individuals can connect with the causes they care about most through the activities they love. Blackbaud will leverage Kilter to support activity-based fundraising for Blackbaud TeamRaiser®, an event-based fundraising software platform, offering a set of capabilities for nonprofit organizations hosting events. Kilter will also support activity-based health and wellness activities for Blackbaud’s YourCause® CSRconnect® platform, a solution for employee engagement leveraged by companies in support of their social responsibility goals.
Kilter is led by Seth Braddock, the CEO. It offers a gamified activity-based engagement app with virtually unlimited activity types. The app extends activity-based engagement beyond running, walking, and cycling. It allows users to track popular, personally relevant activities such as pickleball, meditation and motorcycling.
Kilter’s features include:
- Access to extensive support for 60+ virtual and physical activities, from yoga to riding on a motorcycle to healthy eating. Users can also create new activity categories upon request.
- Gamification can be used to drive engagement by allowing event participants to connect with and support each other as well as motivating individuals.
- Integrations with fitness trackers participants already use, such as Apple Watch, Fitbit and Garmin, and the ability of incorporating data from other platforms like Strava and Peloton.
Kilter’s activity tracking app will be offered as a feature to Blackbaud TeamRaiser customers with no additional subscription fees and will be available in the coming months, ahead of spring 2023 events. In the future, Blackbaud also plans to extend Kilter’s capabilities to YourCause CSRconnect customers, with integration to YourCause CSRconnect coming later in 2023. The app will be available to selected customers in the second half of 2022.
Blackbaud, headed by Mike Gianoni (CEO), is a cloud company that supports social good. Serving the entire social good community—nonprofits, higher education institutions, K–12 schools, healthcare organizations, faith communities, arts and cultural organizations, foundations, companies and individual change agents—Blackbaud connects and empowers organizations to increase their impact through cloud software, services, expertise and data intelligence. The company’s portfolio is tailored to the unique needs of vertical markets, with solutions for fundraising and CRM, marketing, advocacy, peer-to-peer fundraising, corporate social responsibility (CSR) and environmental, social and governance (ESG), school management, ticketing, grantmaking, financial management, payment processing and analytics. Blackbaud is a remote-first company headquartered in Charleston, South Carolina, with operations in the United States, Australia, Canada, Costa Rica and the United Kingdom.