YummersSeed funding of USD6.3 million was raised by, an omni-channel pet lifestyle company based in Los Angeles.
The round was led by L Catterton, with participation from Caravan, FS Investors, C&S Family Capital, Platinum Mile Ventures, and Louis Kreisburg. They also invested in L Catterton and C&S Family Capital will join the Yummers Board which also includes Rudisch and Caravan.
The company plans to use the funds for its omnichannel brand strategy. This includes their partnership with Petco to reach high-value pet owners across the country.
Co-founded by Antoni Porowski and Jonathan Van Ness, along with Rebecca Frechette Rudisch, and Caravan, Yummers is an omni-channel pet lifestyle brand that caters to an indulgent pet parents’ desire for experiences that strengthen and express their bond with their pet. The company’s first line of premium products includes 18 varieties of high-quality food mix-ins for both dogs and cats, that add flavor, variety, and nutrients to pets’ bowls, for a complete meal. Yammer’s products are available in “Gourmet Mix-Ins” and healthy “Functional Mix-Ins” for purchase at YummersPets.com, Petco.com and more than 1,000 Petco locations nationwide.
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