Where is Ex-Spotify Legal Head Petra Hansson Now in 2022?

Netflix’s drama assortment ‘The Playlist’ facilities across the beginning and emergence of Spotify, some of the an important crucial famend music streaming platforms. The miniseries traces the historical past of the streaming carrier all through the POVs of the very important issue individuals who come with within the advent of the an identical, at the side of Petra Hansson, the prison head of the corporate. Actually, given that display depicts, Petra forsook her process in some of the an important crucial famend Swedish regulation corporations to join Daniel Ek’s corporate even earlier than its free up. Given that display highlights the importance of the attorney’s involvement within the corporate’s emergence and growth, we’ve now dived into her supply whereabouts. Allow us to proportion what we be informed regarding the an identical!

Who’s Petra Hansson?

In 2007, Petra Hansson was once as soon as once a attorney operating at Mannheimer Swartling, some of the an important crucial across the world famend Swedish regulation corporations. Round a 365 days earlier than Spotify’s free up, Petra joined the corporate and began to constitute the streaming carrier in negotiations with music labels/corporations at the side of her colleague Niklas Ivarsson. Petra had a selected voice some of the an important “tech geeks” who formulated Spotify. “Refined to the wishes of the music trade, she had a name for being a hard-ass, corporate-style attorney who would clamp down on their impulsive concepts, like letting consumers import their very own downloaded MP3 data into the Spotify shopper,” Sven Carlsson and Jonas Leijonhufvud wrote in ‘Spotify Untold,’ the availability textual content of the display.

When Daniel Ek, co-founder of Spotify, envisioned his streaming carrier as a “free to all” platform, Petra made it transparent to him {{{that a}}} paid genre of the platform is quintessential with the assistance of her colleagues, which prepared the ground for the arriving of Spotify’s ad-free top magnificence genre. In 2009, Petra joined Niklas and Ken Parks to proceed negotiations to free up Spotify in the US. She performed a key position in negotiating with Edgar Bronfman Jr., the then-CEO of Warner Tune Staff, to make Warner’s catalog to be had on Spotify in Europe.

Petra was once as soon as once the entire recommend of Spotify for the most important duration. However, her position modified by way of 2013, the 365 days the streaming platform identified the want to free up a free genre of its cellular app. The talks on the time have been led by way of Ken Parks, who grow to be the highest of content material subject matter subject material. Even though Petra was once as soon as once then again concerned within the corporate, she had stepped down from the website online of fundamental recommend to function the attorney overseeing Spotify’s licensing talks.

The place is Petra Hansson Now?

Petra Hansson left Spotify in 2017, after serving the corporate for ten years on the streaming platform’s Stockholm headquarters. “Spotify has misplaced without a doubt one in every of its standout executives. Negotiating with Petra at all times meant you have been negotiating with a grown-up,” a senior supply on the corporate an expert Tune Trade International within the wake of her departure. After her departure from Spotify, Petra keen about serving as an investor and promoting and advertising and marketing advertising and marketing guide of startups and different corporations. In February 2019, Petra joined Tracklib, a Stockholm-based development licensing startup that presented 70,000 tracks to obtain for sampling on the time, as a member of its advisory board along side her former Spotify colleague Niklas Ivarsson.Niklas Ivarsson, Pär Almqvist, and Petra Hansson//Symbol Credit score rating score: Billboard

“Petra and Niklas have a couple of years of revel in between them within the spaces which can also be maximum very important to us,” Pär Almqvist, CEO of Tracklib, mentioned in a statement. In June 2020, Pär Almqvist mentioned in an interview that Petra has been “improbable” and serving to the corporate in issues of prison and industry nature. As consistent with resources, the attorney in recent times is living within the Upper Stockholm Metropolitan House in Sweden. She has made up our minds on to stay her private lifestyles private as neatly.

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