Latana, a Berlin, Germany-based AI-Powered logo monitoring and user insights platform, raised €36M in Collection B fairness and debt financing.
The spherical used to be led by means of Oxx, with participation from Balderton Capital and Kreos (debt financing).
The corporate intends to make use of the finances to scale its advertising and gross sales operations, develop its consumer-facing product groups, and amplify its product providing via R&D.
Led by means of CEO, Nico Jaspers and co-founder Fernando Guillén, Latana is a logo monitoring platform that permits customers international to know key logo insights for each themselves and their competition and allows them to know their logo consciousness in addition to zoom in at the audiences and buy drivers that can allow their enlargement. To verify huge demographic and geographic protection, the answer makes use of cell optimised surveys to get admission to each an exact and an “opted -in” target audience for original and consultant logo reviews in 100+ nations and 1000s of towns international.
Latana additionally lately offered a part of its authentic API generation (via Dalia Analysis) to marketplace analysis company PureSpectrum, and is now that specialize in scaling its B2B SaaS logo monitoring platform.
FinSMEs
08/09/2022